Privacy Policy
Last updated: 26 January 2026
OUDA LIMITED (“ōuda”, “we”, “our”, “us”), Company No. 16697984, registered in England & Wales, operates this website and related services, including all content, features, tools, products, and services (the “Services”). We design, manufacture, and retail luxury made-to-measure wardrobes and bespoke furniture.
This Privacy Policy explains how we collect, use, store, and disclose your personal information when you use our Services, shop with us, or otherwise interact with ōuda. By using our Services, you agree to the practices described in this policy.
1. Information We Collect
We may collect the following categories of personal information:
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Contact details – name, billing and delivery address, phone number, email address
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Financial information – payment details and transaction history (payments are processed securely by third-party providers and are not stored by us)
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Account information – account login details and saved preferences
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Transaction data – products viewed, added to cart, purchased, returned, or exchanged
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Communications – information you provide when contacting us for enquiries, consultations, or support
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Device and usage data – IP address, browser type, device information, pages viewed, cookies, and analytics data
2. How We Collect Your Information
We collect personal information through:
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Direct interactions – when you place an order, create an account, book a consultation, download a brochure, sign up for marketing, or contact us
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Automated technologies – including cookies, analytics tools, and Shopify’s platform technologies
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Service providers – such as Shopify (e-commerce platform), Klaviyo (email communications), and payment processors
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Delivery partners – when fulfilling and delivering orders
3. How We Use Your Information
We use your personal information to:
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Process and fulfil orders, returns, and exchanges
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Manage your account and preferences
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Respond to enquiries, design consultations, and customer support requests
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Send service-related communications and marketing messages (where consent has been given)
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Personalise your experience and improve our Services
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Detect, prevent, and address fraud, misuse, or security issues
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Comply with legal, regulatory, and accounting obligations
4. Sharing Your Information
We only share personal information with trusted third parties where necessary, including:
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Shopify – for website hosting, order processing, and secure checkout
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Payment providers – to process transactions securely
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Delivery partners – to fulfil and deliver orders
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Klaviyo – for email marketing and communications (only where you have opted in)
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Professional advisers – such as IT, analytics, legal, or accounting providers
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Business transfers – in the event of a merger, acquisition, or sale of assets
We do not sell your personal data.
5. International Data Transfers
Some of our service providers, including Shopify, may process personal data outside the UK or EEA. Where this occurs, we rely on appropriate safeguards such as Standard Contractual Clauses or equivalent legal mechanisms to ensure your data remains protected.
6. Data Retention
We retain personal information only for as long as necessary to:
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Provide our Services and fulfil orders
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Meet legal, tax, and accounting requirements
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Resolve disputes and enforce agreements
7. Your Rights
Under UK GDPR and applicable data protection laws, you may have the right to:
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Access – request a copy of the personal data we hold about you
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Rectification – request correction of inaccurate or incomplete data
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Erasure – request deletion of your personal data
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Restriction – request limitation of certain processing activities
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Data portability – request transfer of your data to another provider
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Withdraw consent – where processing is based on consent (e.g. marketing communications)
You can unsubscribe from marketing emails at any time using the unsubscribe link included in our communications or by contacting us directly.
8. Cookies & Tracking Technologies
We use cookies and similar technologies to:
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Enable essential website functionality
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Analyse website performance and usage
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Support personalised content and marketing
You can manage or disable cookies through your browser settings at any time.
9. Data Security
We implement appropriate technical and organisational measures to safeguard personal data. While we take data security seriously, no system can be guaranteed to be completely secure.
10. Children’s Information
Our Services are not intended for individuals under the age of 16. We do not knowingly collect personal data from children.
11. Changes to This Policy
We may update this Privacy Policy periodically to reflect changes in law, technology, or our practices. Any updates will be published on this page with a revised “Last updated” date.
12. Contact Us
If you have any questions about this Privacy Policy or wish to exercise your data protection rights, please contact us:
OUDA LIMITED
71–75 Shelton Street
Covent Garden
London, WC2H 9JQ
United Kingdom
📧 info@ouda.co.uk
📞 +44 161 758 0315
For the purposes of UK data protection law, OUDA LIMITED is the data controller of your personal information.